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Resources

What we’ve learned from 300+ institutions.

Research on why students stall, white papers on what’s changing in enrollment, and case studies from colleges and universities we work with.

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Every article, case study and white paper on one topic, on its own page.

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72 articles, case studies and white papers.

Type
Topic
White paperYield & enrollment The 2027 enrollment squeeze White paper · PDF
White paperGraduate & online programs The master’s squeeze White paper · PDF
BlogChannels & creative Connected TV: The Key to Reaching Audiences Motimatic · 4 min read
210% Relative lift in deposit rate versus the holdout group Tripling Deposit Rates at a Top-100 Northeast University
Case studyYield & enrollment Tripling Deposit Rates at a Top-100 Northeast University Case study
White paper
Enrollment Marketing in the Hot Seat
MOTIMATIC · 2026
White paperRecruitment & RFIs Enrollment Marketing in the Hot Seat: 5 Levers to Drive Immediate Revenue Impact White paper · PDF
59,000 Engagements Supporting Student Food Security Across America
Case studyRetention & student success Supporting Student Food Security Across America Case study
BlogRetention & student success Creating Belonging at Scale: San José City College’s Multi-Term Communication Strategy Rachel Mallinger · 2 min read
BlogRetention & student success Our Commitment in Practice: Bringing Awareness to Campus Food Resources Rachel Mallinger · 3 min read
257 stopped-out or previously applied students reapplied Santa Barbara City College
Case studyStop-outs & re-enrollment Santa Barbara City College Case study · Stop-Outs and Previous Applicants
149 Continuing students registered for classes Amarillo College
Case studyStop-outs & re-enrollment Amarillo College Case study · Stopped-out and Continuing Students
205 Stopped Out Students Submitted a Reapplication Johnston Community College
Case studyStop-outs & re-enrollment Johnston Community College Case study · Stop-Outs
42 Stopped Out Students Reapplied College of Coastal Georgia
Case studyStop-outs & re-enrollment College of Coastal Georgia Case study · Stop-Outs
780 Stop-Out Students Registered Pima Community College
Case studyStop-outs & re-enrollment Pima Community College Case study · Stopped-out and Stalled Students
BlogChannels & creative Traditional Marketing vs Digital A Guide for Schools Motimatic · 18 min read
BlogChannels & creative A Full-Funnel Strategy for Digital Ad Campaigns for Universities James Dressing · 15 min read
BlogGraduate & online programs Online Master's Degree Marketing: Your Guide from Inquiry to Enrollment James Dressing · 17 min read
BlogChannels & creative Social Media Advertising for Education James Dressing · 17 min read
BlogRetention & student success Boosting Community College Student Retention James Dressing · 18 min read
BlogChannels & creative Creative Services for Education: How to Choose a Partner James Dressing · 5 min read
BlogGraduate & online programs 8 Advanced Online Degree Enrollment Strategies James Dressing · 18 min read
BlogRetention & student success A Guide to the Student Engagement Platform James Dressing · 19 min read
BlogChannels & creative Marketing Automation in Higher Education James Dressing · 19 min read
BlogChannels & creative Personalized Marketing for Colleges That Converts James Dressing · 15 min read
BlogRecruitment & RFIs 8 High-Impact Student Acquisition Strategies James Dressing · 17 min read
BlogYield & enrollment Effective FAFSA Outreach Campaigns: Boost Student Completion James Dressing · 15 min read
BlogRecruitment & RFIs 8 Top Strategies for Higher Education Lead Generation James Dressing · 19 min read
BlogStop-outs & re-enrollment How to Bring Stopped-Out Students Back James Dressing · 7 min read
BlogRetention & student success A Practical Guide to Student Journey Mapping James Dressing · 20 min read
BlogRetention & student success A Guide to Student Success Analytics James Dressing · 19 min read
BlogRetention & student success Mapping the Path to Student Success Indicators James Dressing · 17 min read
BlogYield & enrollment Strategic Enrollment Management: 7 Best Practices James Dressing · 5 min read
BlogRetention & student success Measuring Student Engagement: Effective Strategies for Educators James Dressing · 17 min read
BlogRetention & student success 9 Student Engagement Strategies for Higher Education James Dressing · 7 min read
BlogRetention & student success Higher Education Digital Transformation Guide James Dressing · 19 min read
BlogRetention & student success Unlock Insights with Higher Education Data Analytics James Dressing · 16 min read
BlogRetention & student success Understanding Academic Advisor Responsibilities James Dressing · 14 min read
BlogBehavioral science How to Motivate Students A Guide for University Staff James Dressing · 12 min read
BlogChannels & creative Click, Enroll, Repeat – Digital Marketing Strategies for Schools James Dressing · 17 min read
BlogRetention & student success Student Success Programs: How to Build One That Works James Dressing · 7 min read
BlogYield & enrollment College Enrollment Marketing: A Stage-by-Stage Guide James Dressing · 7 min read
BlogChannels & creative Higher Education Digital Marketing: A Complete Guide James Dressing · 5 min read
BlogRetention & student success 8 Student Retention Strategies That Keep Students Enrolled James Dressing · 7 min read
BlogRecruitment & RFIs 10 Student Recruitment Strategies for Higher Ed James Dressing · 6 min read
BlogCommunity colleges Gen Z and the Rise of the Toolbelt Generation James Dressing · 3 min read
White paper
Inbox Fatigue is Real
MOTIMATIC · 2026
White paperChannels & creative Inbox Fatigue is Real White paper · PDF
BlogCommunity colleges 5 Reasons Community College Enrollment Is Surging in 2025 James Dressing · 3 min read
BlogCommunity colleges Why Non-Credit Programs Are Driving the Future of 2-Year Schools James Dressing · 3 min read
BlogStop-outs & re-enrollment Re-Enrolling Adult Learners James Dressing · 3 min read
BlogRetention & student success Supporting First-Gen Students James Dressing · 3 min read
BlogCommunity colleges Community Colleges: Student-Centered Strategies for Enrollment, Retention, and Growth James Dressing · 3 min read
BlogCommunity colleges Stackable Credentials Explained James Dressing · 3 min read
BlogYield & enrollment Transfer Pathways that Actually Work James Dressing · 3 min read
BlogRetention & student success Academic Underpreparedness and Student Retention James Dressing · 3 min read
BlogRetention & student success Career Alignment and Student Retention James Dressing · 4 min read
BlogRetention & student success Financial Barriers to College Retention James Dressing · 3 min read
BlogRetention & student success Institutional Engagement and Student Belonging James Dressing · 4 min read
BlogRetention & student success Mental Health and Student Retention James Dressing · 4 min read
BlogStop-outs & re-enrollment The Psychology of Stop-Outs James Dressing · 4 min read
BlogBehavioral science The Science Behind Student Outcomes James Dressing · 2 min read
BlogBehavioral science What Is a Behavioral Nudge? James Dressing · 4 min read
BlogBehavioral science What Is Behavioral and Motivational Science? James Dressing · 4 min read
BlogYield & enrollment Why Motivated Students Still Don’t Enroll (And How to Fix It) James Dressing · 4 min read
5x Return on Investment Top-300 4-Year Institution
Case studyYield & enrollment Top-300 4-Year Institution Case study · Submitted Applications
White paper
Navigating the Enrollment Cliff in Higher Education
MOTIMATIC · 2026
White paperRecruitment & RFIs Navigating the Enrollment Cliff in Higher Education White paper · PDF
White paper
The Rising Popularity of Community Colleges
MOTIMATIC · 2026
White paperCommunity colleges The Rising Popularity of Community Colleges White paper · PDF
White paper
Undergraduate Retention Challenges
MOTIMATIC · 2026
White paperRetention & student success Undergraduate Retention Challenges White paper · PDF
10X Return on Investment Hartnell College
Case studyRetention & student success Hartnell College Case study · Full Funnel
15% Increase in Call Volume to Missouri job centers Missouri Workforce Center
Case studyRecruitment & RFIs Missouri Workforce Center Case study · Inform
15X Return on Investment Texas A&M University, San Antonio
Case studyStop-outs & re-enrollment Texas A&M University, San Antonio Case study · Stop-Outs
20X Return on Investment University of Wisconsin, Whitewater
Case studyRetention & student success University of Wisconsin, Whitewater Case study · Current Student Retention
BlogChannels & creative Create: Revolutionizing Asset Rebranding at Scale Motimatic · 3 min read
BlogRecruitment & RFIs The Enrollment Cliff: Why Quality Is the New KPI Motimatic · 5 min read

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